FCC’s “Future of Media” Report
The Federal Communications Commission’s (FCC) Future of Media working group delivered a report on June 9, 2001, addressing media in a broadband age. It examined how media is serving the information needs of the people. The report, written by former journalist Steven Walderman, was nearly 500 pages long and titled, “Information Needs of Communities: The Changing Media Landscape in a Broadband Age.” It’s potentially the longest government report on media in American history. The report emphasized local television news and praises the quality of local TV news broadcasts and how they are positioned to fill in the gaps left by newspaper declines. It also urges the local broadcast organizations to make the most of this opportunity.
Dr. Frank Wright, President and CEO of NRB states: “In an age where some have argued that the federal government has increased its reach over an increasing number of private sectors of American life, this report is a refreshing change. It recognizes the opportunity to incentivize private media by adopting the idea that more flexibility should be given to non-commercial broadcasters – including religious broadcasters – to use the airwaves to support worthy non-profit causes.”
To read the report in its entirety visit: http://www.fcc.gov/info-needs-communities
No Comments, Comment or Ping